Services
This service is for authors who would like to establish their online presence and create a professional author brand for themselves.
When it comes to most genres of writing the author is as important as the book. Therefore, it is essential to build your platform as an author. We’ll help you establish and maintain your author brand, a persona that’s organic to you but that also connects with your readers, and remains consistent with the publication of each of your books.
Depending on your current online presence our services include:
Let’s discuss your platform today!
- Website Design and Development – We will create a content-rich, visually pleasing, mobile-friendly, responsive author website to showcase your book(s) and your author brand. Your site will be easy to navigate and dynamic. We can integrate social media, audio, and video content into your website.
- Press Kit Creation – We will design a downloadable and printable press kit that works with your author image and includes all the information members of the press and bloggers need to decide whether to interview you and cover your book.
- Copywriting of website content if needed
- Search engine optimization (SEO) and search engine marketing (SEM) services to rank your website for keywords relevant to your genre and book(s)
- Website directory listing and submission to search engines, as well as other promotional services to make your website easy to discover
- Website Hosting and Maintenance – We will host and update your site any time to include events and appearances, book-related announcements, and any other news you’d like your fans to know — just give us a call or email us.
- Social Media Setup, Optimization (SMO) and Marketing (SMM) – We will set up your author profiles on social media sites of your choice, such as Facebook (author page), Twitter, Instagram, Pinterest, LinkedIn, etc., keeping the style (graphic design, tone) in line with your website’s for brand consistency. We will also work on improving your existing social media presence and design campaigns to gain followers if needed.
- Social Media Management – We will identify your audience and engage them. This includes content creation specific to platforms, posting content, and gaining you more followers through interaction with them. Our copywriter will create content that promotes your book, your expertise, as well as your upcoming releases, events, and news. Our graphic designer will create social media graphics that match your brand and resonate with your readers. Our office will post it on an agreed-upon schedule. We will work on increasing your reach and getting you new followers. And if requested, we will also interact with your followers.
- Social Media and Website Analytics – We will track and analyze the reach of your website and your social media posts to see what is working and amplify the effects of successful pages and posts.
- Amazon Author Central Profile Setup – We will set up and optimize your author profile to make it easy for your readers to find you based on your genre, book titles, and name.
- Amazon Book Pages Setup – We will optimize the description of your book’s Amazon page to make it easy for your readers to find it based on genre-specific keywords.
- Goodreads Author page – We will set up and optimize your author page, and your book(s) pages.
- Speaker representation – We will actively search for speaking opportunities for you at conferences, festivals, and other literary events, to help expand your reach as an author and to connect you with your audience. We will also negotiate fees and terms for you if you require this.
