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Guthrie P. Ramsey, Jr. — Who Hears Here? Publicity Case Study

By February 3, 2023October 27th, 2023Case Study, Coriolis Clients, Publishers

Who Hears Here? On Black Music, Pasts & Present by Guthrie P. Ramsey, Jr.

This book publicity case study outlines the work Coriolis Company performed for Professor Guthrie P. Ramsey, Jr.’s Who Hears Here? On Black Music, Pasts & Present, published by the University of California Press on October 11, 2022. Who Hears Here? marries historiography, ethnography, cultural criticism, musical analysis, and autobiography, traversing the landscape of Black musical expression from sacred music to art music, and jazz to hip hop.

Events

November 4, 2022, In Conversation with Dr. Guthrie Ramsey Jr., hosted by The Spiral Bookcase, Virtual

November 11, 2022, Private Book Party, hosted by Our House Cultural Center, Philadelphia, PA

November 28, 2022, Uncle Bobbie’s Presents: Guthrie P. Ramsey, Jr. “Who Hears Here? On Black Music, Pasts and Present”, hosted by Uncle Bobbie’s Books, Virtual

December 3, 2022, Guthrie Ramsey in conversation with Maria Jones, hosted by Sankofa Books & Cafe, Washington, D.C.

January 16, 2023, Popular Music Books in Process Series, hosted by The International Association for the Study of Popular Music, Virtual

February 17, 2023, Who Hears Here? A Book Launch and Talk with Dr. Guthrie P. Ramsey, Jr., In conversation with Michael Veal, hosted by Artspace New Haven, New Haven, CT

March 9, 2023, 44 DAYS —”Who Hears Here?” with Guthrie Ramsey, hosted by St. Mary’s College of California, Moraga, CA

March 30, 2023, Members’ Room: Guthrie P. Ramsey Jr., Who Hears Here? On Black Music, Pasts & Present, in conversation with Alicia Hall Moran, hosted by The New York Society Library, New York, NY

April 5, 2023, Guthrie Ramsey, Jr. presents “Who Hears Here? On Black Music, Pasts and Present” in conversation w/La Marr Jurelle Bruce, hosted by Red Emma’s, Baltimore, MD

April 29, 2023, Speaker Series: Who Hears Here? On Black Music, Pasts and Present, hosted by The Athenaeum of Philadelphia, Philadelphia, PA

Interviews

Estimated total reach: 7,514,233

October 30, 2022, “Black Music Past and Present: A Conversation with Guthrie Ramsey” with Hettie V. William, This Week in Black History, Society, and Culture

November 7, 2022, “Guthrie P. Ramsey, ‘Who Hears Here?: On Black Music, Pasts and Present’ (U California Press, 2022)” with Ari Barbalat, New Books in African American Studies

November 11, 2022, “EP. 126 | ‘Who Hears Here?: On Black Music, Pasts and Present’” with JJ Green, Colors: A Dialogue on Race in America

November 18, 2022, “Dr. Guthrie Ramsey,” First Things First with Dominique DiPrima

November 19, 2022, “‘In Conversation with Ideas’ with Guthrie Ramsey (GWTW637)” with Chris Martin, Getting Work to Work

November 25, 2022, “TRS Episode 64: Music-ology with Dr. Guthrie Ramsey” with Leon Spinner, The Record Spinner Podcast

November 30, 2022, “Who hears here. In conversation with author Dr. Guthrie Ramsey Professor Emeritus of Musicology, University of Pennsylvania” with Jim Herlihy, The San Francisco Experience

December 5, 2022, “Let’s Talk: GMG Dr. Guthrie Ramsey, Jr.” with Ansonia Smith Gibbs, Let’s Talk: Gospel Music Gold

December 20, 2022, “Episode 166 – An Interview with Guthrie P. Ramsey Jr.” with Jeannie Warner, Writers Drinking Coffee

January 4, 2023, “When Words Fail: Music, Culture and Community with Dr. Guthrie Ramsey” with Dr. Karen Bryson, The Curious Professor

January 18, 2023, “The passion behind the music with Guthrie Ramsey Jr. | Black America” hosted by Carol Jenkins, Black America on CUNY TV

January 21, 2023, “The Douglas Coleman Show VE with Dr Guthrie Ramsey,” The Douglas Coleman Show

January 30, 2023, “The Source w/ Andrea Lawful-Sanders | Dr. Guthrie P. Ramsey Jr.,” The Source with Andrea Lawful-Sanders on WURD Radio

February 20, 2023, “Black musical expression with Dr. Guthrie P. Ramsey, Jr.,” Conversations with Al McFarlane

March 7, 2023, “Exploring African & Black Influence on Music in America” with Kia Croom, The Black Fundraisers’ Podcast

April 8, 2023, “Guthrie Ramsey in The Black Writer’s Studio” with Dr. Khadijah Ali-Coleman, The Black Writer’s Studio

Feature

Estimated total reach: 50,000

December 5, 2022, “Play it loud: A rich history of pop music,” by Joan Gaylord, The Christian Science Monitor

Book Publicity Assets

Coriolis also provided 205 visual book marketing assets to be used in marketing the book, on Guthrie P. Ramsey, Jr.’s website and on his social media. These consisted of 141 graphics and 64 video assets.

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