Shaun M. Anderson — The Black Athlete Revolt Book Publicity Case Study

The Black Athlete Revolt: The Sport Justice Movement in the Age of #BlackLivesMatter

This book publicity case study outlines the work Coriolis Company performed for Shaun Marq Anderson’s The Black Athlete Revolt: The Sport Justice Movement in the Age of #BlackLivesMatter, published by the Rowman & Littlefield Publishers on February 8, 2023. The Black Athlete Revolt is a timely and significant examination of how Black athletes have used their influence to create meaningful change and reform for Black Americans.

Interviews

Estimated total reach: 12,562,059

November 4, 2022, “EP. 125 | ‘The Black Athlete Revolt’” with JJ Green, Colors: A Dialogue on Race in America

December 12, 2022, “The Black Athlete Revolt: The Sport Justice Movement in the Age of Black Lives Matter. Talking with Associate Professor of Communications, Dr. Shaun Anderson, Loyola Marymount University” with Jim Herlihy, The San Francisco Experience

January 26, 2023, “Do Mainstream Sports Uphold Restorative Values? w/ Shaun Anderson” with Amplify RJ, This Restorative Justice Life

January 27, 2023, “Shaun M. Anderson, The Black Athlete Revolt: The Sport Justice Movement in the Age Of #BlackLivesMatter (Rowman & Littlefield, 2023)” with Ari Barbalat, New Books Network

February 5, 2023, “Dr. Shaun Anderson Author of The Black Athlete Revolt” with Hoot, The Sports Deli

February 8, 2023, “Eliminating Barriers Through Sport w/Dr. Shaun Anderson” with Brian Clapp, The Work in Sports Podcast

February 9, 2023, “EP. 042 What can we learn from DEI in sports with Dr. Shaun M. Anderson” with Rorri Geller-Mohamed, The DEI-LABB Podcast

February 16, 2023, “Community Highlights: Meet Shaun Anderson of CSR Global Consulting,” VoyageLA

February 17, 2023, “The Black Athlete Revolt with Dr Shaun Anderson” with James Roberts, The Mindset Athlete

February 22, 2023, “Episode 115: Dr. Shaun M. Anderson | Author of The Black Athlete Revolt” with Mike Solitro, Your 12|30

February 28, 2023, “Shaun M. Anderson, The Black Athlete Revolt: The Sport Justice Movement in the Age of #BlackLivesMatter” with Lissa Jones-Lofgren, Black Market Reads

March 7, 2023, “ Shaun Anderson on Tavis Smiley’,” KBLA Talk 1580

March 10, 2023, “Shut Up & Dribble: Should Athletes Be Social Activists? With Dr. Shaun M. Anderson” with Tinokuda Bvunzawabaya, The Black & Raww Podcast

March 14, 2023, “Black Athletes and Sports Justice with Shaun Anderson” with Omkari Williams, Stepping Into Truth: Conversations on Social Justice and How We Get Free

March 15, 2023, “Black Athlete Revolt w/ Dr. Shaun M. Anderson,” Why Not Sports w/D. Murph

March 17, 2023, “Dr. Shaun M. Anderson is an internationally recognized scholar & HBCU Grad EP#19” with James Boyd, Nexxt Podcast

April 13, 2023, “The Black Athlete Revolt: A Conversation with Shaun M. Anderson” with Dr. Hettie V. Williams, This Week in Black History, Society, and Culture

April 20, 2023, “Black Athletes and Social Justice with Dr. Shaun M. Anderson” with Lee Schneider, The FutureX Podcast

July 3, 2023, “How can sports teams be more effective in community impact?” with Dr Ramona Houston, The Empowerment Zone

Recorded an interview with Niha Shahzad Chandrarajan and Sean Karmali for IDEAA-nomics (Inclusion, Diversity, Equity, Accessibility, Anti-Racism)

Recorded an interview with Jeremie Greer for Racism Is Profitable

Recorded an interview with Patience Adamu & Kurtis Vermont for The Drip Podcast

Recorded an interview with Kevin McShan for Let’s Have This Conversation

Recorded an interview with Jill Wener for Conscious Anti-Racism

Recorded an interview with Cord Thomas for Sports and Psychology Podcast

Recording scheduled for Get Authentic with Marques Ogden

Events

February 8, 2023, Shaun Anderson discusses and signs “The Black Athlete Revolt: The Sport Justice Movement in the Age of #blacklivesmatter” hosted by DIESEL, A Bookstore, Santa Monica, CA

February 17, 2023, Book Talk! Shaun Anderson for The Black Athlete Revolt hosted by Chevalier’s Books, Los Angeles, CA

March 23, 2023, SMC 44 DAYS Keynote: Sports and Activism with Dr. Shaun M. Anderson, St. Mary’s College, Moraga, CA

Reviews

Estimated total reach: 1,019,700

“A useful primer on the ever shifting playing field of sports and race.” — Kirkus Reviews

“There are always repercussions for calling out the injustices of society. ‘The Black Athlete Revolt’ is an analysis and celebration of this type of athlete activist.” — Roger D. Launius, Amazon Review

“Engaging, thoughtful, and hopeful in its approach, author Shaun M. Anderson’s ‘The Black Athlete Revolt’ is a must-read nonfiction book on athletics, activism, and the need for equality and justice for all people.” — Author Anthony Avina

Op-Eds, Features

Estimated total reach: 7,321,800

February 4, 2023, “Gloves off: Conservatives fight the NHL in a culture war clash,” NBC News

February 27, 2023, “Page Turners,” Sports Business Journal

Book Publicity Assets

Coriolis also provided 248 visual book marketing assets to be used in marketing the book, on Shaun M. Anderson’s website and on his social media. These consisted of 180 graphics and 68 video assets.

*This post was last updated on July 3, 2023.