Veronica Chambers and Jennifer Harlan — Call and Response Book Publicity Case Study

Veronica Chambers and Jennifer Harlan — Call and Response

This book publicity case study outlines the work Coriolis Company performed for Veronica Chambers and Jennifer Harlan’s book, Call and Response: The Story of Black Lives Matter, published by Versify on August 17, 2021. Call and Response is an exploration of the history of Black Lives Matter through photographs, quotes, and informative text.

”Nanda and her team were enthusiastic champions of our work. They took the time to really get to know us and our book, and were creative problem solvers committed to getting it to the most readers possible.
Jennifer HarlanStaff Editor at the Special Projects desk

Events

September 16, 2021, Call and Response: The Story of Black Lives Matter, Crowdcast Live hosted by Semicolon Bookstore & Gallery

September 30, 2021, A Conversation with Veronica Chambers and Jennifer Harlan, Zoom Live hosted by Standing Up for Racial Justice Worcester and Belmont Books

October 12, 2021, Call and Response Book Event | Veronica Chambers and Jennifer Harlan in conversation with Nancy Redd, Crowdcast Live hosted by Café Con Libros

October 19, 2021, A Conversation with Veronica Chambers and Jen Harlan of the NYT, Zoom Live hosted by SURJ PDX and Third Eye Books

October 21, 2021, “The Front Row” with Jen Harlan & Weslie Turner, Youtube/Facebook Live hosted by Burst Into Books

November 1, 2021, Veronica Chambers Virtual Classroom Talk: Call and Response, Zoom Virtual Classroom Talk hosted by Little City Books

January 6, 2022, Classroom visit with Jennifer Harlan, hosted by Carlynton Jr.-Sr. High School, Carnegie, PA

Interviews

September 23, 2021, On-air interview with Lissa Jones-Lofgren, KMOJ Radio’s Urban Agenda

December 9, 2021, “An interview with New York Times Editor Veronica Chambers on Call and Response: The Story of Black Lives Matters,” From the Mixed-Up Files … of Middle-Grade Authors

December 29, 2021, “YA books and activism with Veronica Chambers of The New York Times (‘Call and Response’)” with Saul Marquez and Chelsea Regan, Bookmarked: A YA Book Podcast

January 3, 2022, “Call And Response” with Jed Doherty, Reading With Your Kids

January 10, 2022, “The Story of Black Lives Matter & More w/ NYT editor Veronica Chambers” with Omkari Williams, Stepping Into Truth

January 19, 2022, “Black Lives Matter: How Will You Respond?” with Jasmine Bradshaw, First Name Basis

January 24, 2022, “Parenting Through a Pivotal Moment in History—Mighty Parenting 213 with Veronica Chambers” with Sandy Fowler, Mighty Parenting

February 1, 2022, “E22: The Story of Black Lives Matter with Veronica Chambers” with Hannah Carney & SooJin Pate, Antiracist Parenting Podcast

February 2, 2022, “Veronica” with Fumi Kurihara, Our Racism

Reviews

Trade Reviews

December 10, 2021, “Call and Response: The Story of Black Lives Matter,” by Carrie P., Crafty Moms Share

February 26, 2022, “Veronica Chambers and Jennifer Harlan’s Call and Response: The Story of Black Lives Matter (2021),” by Jennifer L. Miller, Raise Them Righteous

Customer Reviews

3 Amazon reviews, 21 ratings, and 4.8 stars

19 Goodreads reviews, 71 ratings, and 4.51 stars

Excerpts and Features

October 14, 2021, “Book Bundles: Black Lives Matter,” The Horn Book

October 20, 2021, “Call and Response: On the Inextricable History of Music and Black Struggle,” Literary Hub

October 29, 2021, “Multicultural and Nature Books,” Skipping Stones

December 16, 2021, “Booklist Editors’ Choice: Books for Youth, 2021,” Booklist

Book Publicity Assets

Coriolis also provided 295 visual book marketing assets to be used in marketing the book, on Veronica Chambers and Jennifer Harlan’s website and on their social media. These consisted of 237 graphics and 58 video assets.

*This post was last updated on February 28, 2022.